CONTENT MARKETING AGENCY
Attract qualified visitors and convert them into customers with high value-added content.
Turn to a content marketing agency and let your content do the work.
ATTRACT THE RIGHT VISITORS TO YOUR WEBSITE
A desire to talk to everyone is a common mistake in web marketing. In reality, to be truly effective, your message must be aimed at a target audience. Creating relevant content, with high added value, is the best method of attracting qualified visitors to your website..
CONVERT YOUR VISITORS INTO LEADS
A solid content marketing strategy enables you to increase the conversion rate of visitors into leads: signing up to a newsletter, downloading a guide or white paper...and there is only one more step from leads into customers, and a high-quality message will help you to take it!
USE YOUR BRAND TO KEEP LEADS ENGAGED
The creation of high-quality content encourages interaction with consumers. By employing a solid content marketing strategy, you can expect to see a significant leap in your brand's engagement rate!
OUR SATISFIED CLIENTS
Client testimonials - content marketing and web copywriting
We regularly bring in Beelingwa to write SEO content for our clients’ websites. Raphaël has always been able to execute these projects to perfection, with the energy and dedication that are so characteristic of people who are truly passionate about their work.
Thank you for this excellent cooperative experience. I will certainly use your services again as soon as the opportunity arises!
68% of people spend time reading information about brands that they find interesting, and 70% of people find out about the existence of a company through articles rather than through adverts.
Content marketing is 62% less expensive than traditional marketing, and generates around three times more leads.
Our content marketing services
Blog article writing
Substantially improve your organic indexing on search engines and highlight your expertise, by regularly posting high value-added blog articles, optimised for the web and focused on your company's area of business
Convert your leads into customers while improving your ranking, with high-quality webpages written according to sound SEO practices.
White paper writing
Showcase your expertise and gain the trust of your leads by making available high value-added content related to your sector. By collecting their e-mail addresses, you will turn your visitors into leads.
Create a sense of closeness with your customers and increase your conversion rate through creative and targeted newsletters.
ANSWERS TO YOUR QUESTIONS ABOUT content marketing
Content marketing is a marketing strategy that consists of publishing high-quality content to attract qualified visitors, and converting them into leads and then customers. It can be serious, playful, informative or entertaining, but it should always have high added value so that it captures the attention of the target audience.
Content marketing can have several objectives, for example:
- Increasing traffic
- Converting visitors into leads
- Converting leads into customers
- Ensuring customer loyalty
- Boosting engagement rates
- Enhancing companies' brand image
- Improving SEO
- Demonstrating the company's expertise
All your various communication components can be adapted to a content marketing strategy, such as:
- Webpage copywriting
- Blog article writing
- Newsletter writing
- White paper writing
At Beelingwa we offer you customised support, specifically adapted to your needs. We start all our projects with a careful analysis of your request, expectations and constraints, so as to offer you a tailor-made solution that fully corresponds to your issues.
For your content marketing strategy to be effective, it is essential to create high-quality content, in terms of both form and content. However, being an expert in your field is not enough!
The content aimed at your target audience must:
- Attract qualified visitors
- Encourage people to click
- Provide a pleasant reading experience
- Promote the user experience
- Correspond to readers' expectations, and to those of search engines
Only an agency made up of marketing professionals equipped with the necessary skills (web writing, copywriting, social media management, etc.) has the ability to offer this type of service.
Implementing a content marketing strategy begins by analysing your objectives and pinpointing your target audience. Subsequently, you need to find the relevant channels through which you can talk to this audience (website, social media site, etc.), determine the type of content likely to interest them (blog articles, videos, podcasts, infographics, etc.), and remember to use a suitable tone!
To outline your content marketing strategy, it is crucial to set up an appropriate and coherent editorial calendar.
And don't forget to monitor your KPIs to gauge the effectiveness of your strategy, and to be able to make the necessary modifications in real time, if need be.
Beelingwa's projects are always treated with the strictest confidence.
When our colleagues are first brought on board, they sign a confidentiality agreement. At your request, we will also gladly sign a confidentiality agreement.
Please ask your question using the form below. We will get back to you within 24 hours.
The cost of your content marketing strategy depends on the number and type of services that you opt for (webpage copywriting, blog articles, white papers, etc.).
In general, the cost of content marketing is quite a bit lower than traditional marketing; content marketing also generates more leads.